All the eCommerce Statistics You Need to Know for Business (2023)
List of the updated eCommerce statistics for businesses. As consumer behaviors continue to evolve and the demand for online shopping increases, it is important to keep up to date with the eCommerce statistics for the year 2023. This will allow you to make informed decisions about where to invest, what kind of products to offer, […]
Brand-Building Strategies That Helped Bummer Raise Rs. 75 Lacs at Shark Tank India
Bummer, a homegrown undergarment brand, has raised INR 75 lakh on Shark Tank India’s latest season. Recently, the brand also bagged a total of $180,000 funding from the Singapore-based venture capital firm, BeeNext. “We were impressed by the founder’s drive and vision to disrupt the millennial-focused innerwear market. I am confident that with their high-quality […]
Ecommerce Marketing Tips and Strategies by Fauna to Use Your Personality and Built a Brand Presence Online
As an animal lover, Nadia knew she wanted to do something different. Her love of fashion and the animal kingdom made her start a sustainable clothing brand of her own that could express it all through beautiful illustrations. Inspired by her decision to follow through on her interests, we decided to chat with Nadia, the […]
The Founder of Moonstruck Shares Tips on Establishing a Fashion Brand in Tough Competition (and Times)
The global pandemic had a massive effect on the 2020 e-commerce predictions for the fashion industry. While offline sales in this industry did notice a significant dent, the digital fashion market on the other hand, did not do as badly. It goes without saying that considerations for safety precautions including social distancing, among so many […]
Learn All About eCommerce Marketing for a Sustainable Brand From the Co-founder of ONEarth
Sustainability and sustainable brands have become the talk of the town now! A report by YPulse shows that GenZ and Millennials are the most conscious generations with respect to environmental impact and sustainability. “More than four in five Gen Z and Millennials tell YPulse they worry about climate change, and the majority agree that’s up […]
Ecommerce Marketing Strategies by Palette Bath to Build Brand Awareness Through Collaborations and Offline Events
Learn how to use collaborations and offline events as ecommerce marketing strategies. Founders of Palette Bath – Rutica Dey and Sahaan Suman believe in establishing the name for their brand through authenticity and good customer experience. What started as something random successfully became a fun, happy, and vibrant artisan skincare brand. Intrigued by their successful […]
